Shel Holtz is a podcaster/public relations blogger who is also a cynical optimist after my own heart. He’s cynical about pronouncements about “The Death of [Your Trend/Technology Here] and optimistic about the actual prospects of [Your Trend/Technology Here].
In a new post called Death Watch, Shel explains the popularity of declaring things dead and says he’s starting a series to explain why things are not really dead. Based on posting history, this series should be both informative and entertaining. Here is his first list of the what I’m referring to as the buried alive:
- PR is dead (killed by social media)
- Blogs are dead (replaced by Twitter and other channels)
- Press releases are dead (replaced by blogs—but wait, aren’t blogs dead?)
- Journalism is dead (replaced by user-generated content)
- Encyclopedias are dead (replaced by Wikipedia)
- Newspapers are dead (replaced by citizen journalism and, um, online newspapers)
- Print is dead (people will page through the paintings of Michelangelo on their laptops instead of high-quality coffee table books)
- Terrestrial radio is dead (whew! I won’t have to listen to any more Raiders debacles in my car)
- Anything not digital is dead (replaced by, well, everything digital)
- Microsoft Office is dead (everyone’s switching to SaaS and OpenOffice)—update – hat tip to @swhitley
Looking forward to this series. If I were adding to this list, I’d add “Libraries are Dead”, replaced by the internet. Do you have ideas for Shel? Post them on his entry.
Filed under: blogging, communications | Tagged: trends
